Local Marketing Solutions Group Inc. announces 15 ADDY Awards and the Research in Action Award from Mississippi Tourism for documented success won in 2019, adding to the 130 previous honors.
Al Croke, Local Marketing Solutions Group Inc.’s President & CEO, said, “Another record breaking year of ADDY wins totaling 15 this season and bring our company groups’ 25-year totals to over 130 awards working with companies like Acuity Insurance, Bank OZK, Big Brother Big Sisters of Sheboygan County, Chicago Blues Festival, Keesler Federal Credit Union, Kohler Company, LAVA Brand Motion Lamp, Meals On Wheels, Mississippi Civil Rights Museum, Mississippi Tourism Bureau, Mississippi History Museum, Outboard Marine Corporation, Strategic Data Systems, among others.” Croke added, “The magnitude of experience shown by our creative marketing staff is impressive and helps keep our clients on the forefront of marketing and creative in their respective industries.”
Godwin Executive Chairman Philip Shirley said, “Godwin is honored to have several ADDY’s awarded this year across Gulf Coast and Jackson competitions, especially the Best of Show for Broadcast and the Mosaic Award for Diversity in Advertising. Our clients expect the highest standards for creative and marketing excellence from our team and these awards recognize those successes in the marketplace.”
Godwin won for the recently completed Mississippi Runs Deep campaign. This tourism campaign generated outstanding results in visitors, room nights booked, visitor spending and ROI. A complete rundown of the work and verified results can be found at the URL: https://godwin.com/work/mdah-home. Mississippi Tourism recognized this work for generating a record-breaking 21:1 return on investment that was well documented. It also resulted in winning Best of Show in Broadcast.
Godwin also won a coveted Judge’s Choice award for Keesler Federal Credit Union Holiday Helper Campaign in the Category: Integrated Advertising Campaign, Consumer, National. Judge’s Choice awards are awarded to an outstanding best entry in a specific category from among the Gold award winners and recognizes the highest level of achievement. A judge’s choice is not awarded unless a specific entry is deemed exceptional.
For the Acuity Insurance 2010 annual report, Dufour designed a pop-up book to illustrate Acuity’s “storybook year. It is now permanently housed in the Smithsonian, where it was made part of the Cooper-Hewitt collection’s “rare books” section. See: http://makingofapopup.com