Reach New Pre-Movers 45-60 Days Before than Any Other Data Source
If your marketing includes targeting new movers using national change of address, your data and efforts are too late. Our data originates from the Inspection process – making all other data sources that follow obsolete. You've been using the change of address to find new movers because it is the best you could find. Everyone else is too, making it a crowded, noisy marketing environment.
Beat the Crowd! Purchasing decisions happen as soon as the inspection report is published. Furniture, home warranty, appliances, paint color, repair services, financing, and move planning are all top of mind for the pre-mover well before they file their change of address form.
RESIDENTIAL PRE-MOVERS ARE A LUCRATIVE MARKET SEGMENT
New movers spend over $180 billion annually (80% is spent by new homeowners)
Movers spend more in the first few months of their move than at any other time
Acquire new customers BEFORE they establish new loyalties and relationships
Daily data feeds with execution of mailings allows brands the opportunity to be in-home prior to the sale of the inspected home (Pre-Move) with follow up mailings to impact the New Homeowner (Post-Move).
Programs include turnkey solo and insert mail programs.
Sourced through a National Insurance company, we are the sole source of this data.